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融合你我,共赢未来——Avazu为您讲解手游出海之路

2014-03-27 20:19:48

第三届GMGC全球移动游戏大会已完美谢幕,连日来参会代表们发表了精彩的演说。今天上午,Avazu副总裁、Teebik Games副总裁陈炯先生发表了主会场演讲,主题为“融合你我,共赢未来——中国手游企业出海之路”

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(主会场演讲)

陈炯先生在演讲里举例说明来自海外手游市场的挑战以及应对策略,旨在帮助中国手游企业顺利出海,成功开拓海外市场。

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(主会场演讲)

现场气氛热烈,媒体阵容豪华。一直以来,由于市场成熟度较高,欧美游戏玩家更热衷于付费与分享,海外手游市场对于中国本土企业来说,一直都是一块巨大的蛋糕。走出国门,成功开拓海外市场是手游开发团队的最大理想。如何走出国门,如何应对来自海外市场的挑战,以及国外手游的大环境与国内有何异同,陈炯先生在演讲中详细地为大家阐明了这些问题。

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(现场媒体专访)

大会宣讲结束,陈炯先生接受了来自新浪、腾讯、Do News17173等主流媒体的采访。

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(和大家现场互动交流)

陈炯先生在现场与大家分享Avazu Inc(艾维邑动)海外推广的成功案例,再次和大家交流了手游出海所面临的挑战以及中国企业出海如何应对来自海外市场的挑战。

2013年全球手游总产值122亿美元,国内手游产值仅占全球总产值的14.7%,对于国内手游企业来说,海外市场拥有巨大的潜力,因此走出国门,接受挑战与机遇,开拓海外市场是未来行业的大势所趋。

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